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Catch the 2 Hour Season Premiere of Ugly Betty Friday, October 16 on Citytv!

NOTE REVISED PREMIERE DATE: FRIDAY, OCTOBER 16 (s/ABC)

Betty’s Back on Citytv!
Catch the 2 hour season premiere of Ugly Betty Friday, October 16 on Citytv

(Toronto – October, 8) Ugly Betty struts back to Citytv for an exciting fourth season of fashionista rivalries, romances, scandals, sarcasm and laughter. Don’t miss the special two hour premiere event as Betty moves to its new night on Friday, October 16 at 8:00 pm ET/PT (7:00pm CT, 9:00pm MT) on Citytv!

For Artwork visit www.rogersmediatv.ca
In part one of the season premiere episode “The Butterfly Effect” Betty (America Ferrera) finds that everything is changing as she begins her new job as associate features editor, especially since her boss is her ex-boyfriend, Matt Hartley (Daniel Eric Gold), who is still unhappy about their breakup. Betty’s new officemate, Megan (Smith Cho), openly resents her, while Marc (Michael Urie) is constantly undermining her because he felt he was more deserving of the promotion. Claire Meade (Judith Light) is finding that her power struggle at the company has her sitting pretty – for the moment -- opposite Wilhemina (Vanessa Williams), who lost her claim to the Meade throne last season. But Wili has perhaps an even bigger problem than job security — she is harboring a secret at home that is driving Marc to distraction.
In “The Butterfly Effect,” Part 2 Betty gets to run her own Mode photo shoot at the United Nations to promote their anti-malaria initiative, “Nothing but Nets,” but her big opportunity becomes a baptism by fire when Daniel’s (Eric Mabius) neediness takes its toll, and Matt openly demoralizes her. Meanwhile, Amanda (Becki Newton)does some soul-searching when she bonds with Daniel’s new temp, Helen (Kristen Johnston), a career receptionist as fabulous as Amanda is. Wili makes it her personal mission to protect a loved one.

Catch all the drama, snide remarks and Betty-isms when Ugly Betty premieres with back-to-back episodes Friday, October 16 at 8:00 pm ET/PT (7:00pm CT, 9:00pm MT) Ugly Betty returns to regular schedule October 23 at 9:00pm ET/PT (8:00pm CT, 10:00pm MT)


Citytv™ television stations in Toronto, Vancouver, Calgary, Edmonton and Winnipeg offer viewers intensely-local, urban-oriented, culturally-diverse television programming. A distinct alternative to other conventional television stations, Citytv engages its viewers with dynamic on-air personalities and delivers an entertaining mix of news, local-interactive formats such as: Breakfast Television and CityLine; as well as local Canadian and US acquired prime time entertainment programming. Citytv is a part of Rogers Broadcasting Limited, a division of Rogers Communications Inc. (TSX: RCI and NYSE: RCI) which is a diversified Canadian communications and media company. For more information on Citytv stations and programming, visit www.Citytv.com

Media Contact: Veronica Logue, Rogers Media Television, 416.764.3195, veronica.logue@rci.rogers.com


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