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Beloved Toronto Traffic Reporter Russ Holden Celebrates 45 Years with Rogers Communications

– 45th anniversary earns Russ Holden distinguished honour as longest serving employee at Rogers Communications–
TORONTO (August 31, 2012) As celebrated this morning on Citytv’s Breakfast Television Toronto, veteran traffic reporter Russ Holden marked his 45th anniversary at Rogers Communications, earning the distinguished honour as the company’s longest serving employee.  Holden began his career with the company in 1967 as part of the 98.1 CHFI production team.  Since 1973, Holden has been on-air delivering Toronto’s most up-to-date traffic information, becoming one of the city’s most recognized and beloved media personalities. 
Holden is currently seen Mondays to Fridays delivering his trusted traffic information to Greater Toronto audiences on Breakfast Television Toronto, CityNews Channel, and 680News.
“Russ has been instrumental in leading our traffic reporting team to award-winning success, and having someone with his in-depth knowledge and seasoned expertise delivering our traffic reports certainly fosters a high level of trust with viewers and listeners,” said Scott Moore, President of Broadcast, Rogers Media.

Holden’s early years in radio at Queen’s University’s campus station triggered his lifelong passion for broadcasting. Holden began his professional career at Rogers in 1967 in the operations department at 98.1 CHFI and, after 10 years of commercial and program production, he took to the sky as the station’s airborne traffic reporter. Navigating the evolution of Toronto’s growing traffic grid since 1973 when Hwy. 401 was two lanes in either direction and the Don Valley Parkway ended at the 401, Holden and fellow traffic veteran reporter Darryl Dahmer make up the city’s most experienced traffic team.  

“My job is my passion, and even after 45 years I still love to help commuters get to their destinations in the easiest and safest way possible,” said Holden.
A passionate ambassador for the news team, in 2007 Holden celebrated his 40th anniversary at Rogers, with a special tribute from the late Ted Rogers, former president and CEO of Rogers Communications, who stated that Holden was, “a true pioneer and partner of mine.”
When Holden is not serving Torontonians as traffic reporter for Breakfast Television, and 680News, he shares his knowledge with future broadcasters as a part-time professor of broadcast and film at Centennial College in Toronto.
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About Rogers Media Inc.
Rogers Media Inc., a division of Rogers Communications (TSX: RCI; NYSE: RCI), is a diversified leading Canadian media company that engages in television and radio broadcasting, publishing, digital, and sports entertainment. Rogers Broadcasting has 55 AM and FM radio stations across Canada; television properties include six Citytv stations, five OMNI multicultural television stations, Sportsnet (consisting of four regional channels and the nationally distributed Sportsnet ONE and Sportsnet World), and The Shopping Channel, a televised and internet shopping service. Rogers Publishing produces many well-known consumer and online magazines, such as Maclean's, Chatelaine, L'actualité, Canadian Business, and is the leading publisher of a number of industry, medical and financial publications. Rogers Media’s suite of digital assets reaches 17 million unique visitors per month through more than 1,000 premium owned + exclusive and extended network sites. Rogers Media Inc. owns Rogers Centre stadium, a year-round sports and entertainment facility, and the Toronto Blue Jays Baseball Club.   
Media Contacts        
Charmaine Khan, Breakfast Television, CityNews Channel and 680News,, 416-764-3071
Nicolas Brancaccio, Breakfast Television, CityNews Channel and 680News,,416-764-3261

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